Bingxue (R&F Mall)

Review Rating: ⭐⭐⭐⭐ (Recommended)

Address: L1-014, R&F Mall, Jalan Tanjung Puteri, Tanjung Puteri, 80300 Johor Bahru, Johor Darul Ta'zim, Malaysia (Located within R&F Mall)
Google Map Link: https://maps.app.goo.gl/85PxwDEVNeVN23w87
(Please refer to the Timings provided in the Google Map Link for the Operating Hours.)

Ice Cream Cone = RM2.00

Mulberry Juice (100% Sugar Level) = RM8.00

No Service Charges

 Here is the Full Menu of the Eatery/Restaurant.
Prices are Accurate as of the Date of the Post.

A Brief History and Difference between Bingxue and Mixue

Despite the Similarity in Name, Bingxue in this Review is NOT RELATED to Mixue at all even though they offer almost Similar Items. 

Based on what I can find Online, Mixue is founded in 1997 in China Zhengzhou, Henan Province.
I did a Review of them back in 2023 when I visited Mixue (Taman Mount Austin). 

On the other hand, Bingxue opened its First Store in China Taian, Shandong in 2014, and officially entered the Overseas Market in 2022.

Interior of the Eatery

The Name Bingxue (冰雪) directly translates as "Ice Snow" and this Branch here is one of the Most Popular Eatery in this honestly not very Popular R&F Mall as you can see. Comfortably Airconditioned and managed by Young Bubbly and Friendly Staffs, there are Dining-In Tables and Chairs for this Branch.

The Interior Design adopts a Similar Bright and Cheery Whimsical Look with an Adorable Polar Bear as their Mascot compared to the Adorable Snowman used by Mixue.

One Main Difference between Mixue and Bingxue is that Bingxue doesn't have an Insane Hypnotic Jingle Theme Song that Mixue has. Hahaha or at least I don't think I've heard of any being played when I was here.

Ice Cream Cone = RM2.00

Just like Mixue, this is their Signature and Most Popular, Affordable Vanilla Ice-Cream Cone. I might be wrong since its been awhile I had Mixue's Cone but I think this is a Much Larger Cone? Taste-Wise it has a Similar Milky Taste Profile with Mixue, but I think Mixue's Version tasted Slightly Milkier and Creamier.

The Main Difference I could tell however is that Bingxue's Waffle Cone tasted like its made of Cornflakes. You know the Classic Kelloggs Morning Cereal Cornflakes? It tasted exactly like that. I don't recall how Mixue's Cone tasted like, but I remember it definitely didn't tasted like Cornflakes. Not Bad Tasting for a Simple Affordable Vanilla Ice-Cream Cone.





Mulberry Juice (100% Sugar Level) = RM8.00

I think this is a Seasonal Item? I was intrigued to order this because for some reason, Mulberry Juice is Extremely Expensive in Singapore. Hahaha I'm afraid I goofed up here. I didn't realize this is ordered like a BBT where you can choose your Sugar Level, so I left it at the Default which is 100% instead of Zero Sugar.

Anyway I've grown Mulberries myself and Actual Mulberry is Mostly Tasteless. It tastes just like a Siap Siap Berry with Zero Sweetness actually. But of course, I'm also not that Naive to think that the Version sold here is Real Mulberry Juice lah. What this drink tasted like was a Liquid Version of that Classic Red Colour Hawthorn Candy Biscuit. I'm not kidding, this was the First Thing that popped into my Mind when I drank this.

I was intrigued to find actual Gritty Bits and Pieces of Actual Mulberry Fruit and also Nata De Coco Pieces. Because its 100% Sugar Level, this tasted Very Sweet for me, so I could only take a Few Sips before I had to discard the Rest of the Drink away lest it spikes and messes up my Blood Sugar Level. No Fault of them, I completely Goofed Up by not requesting for Zero Sugar. I don't know how this will taste if it is Zero Sugar though, but I also don't expect it to really be 100% Zero Sugar either.

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Conclusion and Closing Thoughts

At the Price of RM2.00 (S$0.70) this Bingxue Ice-Cream Cone is the same price as a Mixue Ice-Cream Cone I had back in 2023 as you can see in my Past Review. I think but I cannot confirm, that Bingxue's Cone is actually Larger? It certainly felt that way for me. Taste-Wise however, I thought Mixue had a More Milkier, Creamier Taste. But I do like Bingxue's Waffle Cone which tasted like Cornflakes.

At the Price of RM8.00 (S$2.70) for this Mulberry Juice, I'll admit I goofed up the Review because I didn't know you could choose the Sugar Level of this Drink like BBT. Hence I could only take a Few Sips of it before discarding it. What this tasted like for me, was as I described, a Very Sweet Liquid Version of that Classic Hawthorn Candy Biscuit. What I was impressed was finding Actual Bits of Real Mulberry Pieces within so they aren't wrong in saying that this is a Mulberry Juice Drink.

That said, obviously its best to keep your Expectations in Check. Nobody comes to a Drink Shop like this to drink Healthy. Even if this was Zero Sugar, I highly doubt it will really be 100% Zero Sugar. Having said that, if you are looking for a Sinful Sweet Juice, I reckon most people would probably have no issues with this. Hahaha heck if I didn't have to worry about my Blood Sugar, I would probably be chugging this happily myself.

Overall, this was a Very Decent First Impression of Bingxue for me. Bright and Colourful and Decent Tasting, I'm sure Children will enjoy this very much. I had initially thought this Bingxue to be just a "Mixue Knockoff" but it is not just a Copycat. Both Mixue and Bingxue have their Good Points tbh. Personally I feel both are Equally Good and I have no issues choosing one or the other. At the End of the Day, its always good to have Healthy Business Competition and More Choices for Consumers.

If you enjoy Mixue or you're looking for a Simple and Affordable Ice-Cream Cone, I can also recommend Bingxue to give it a try. Obviously you don't have to come to this Specific Branch I visited as they are also available in many other Locations. Have you eaten from both Mixue and Bingxue? Which one do you prefer? Do Share with us in the Comments Section below!